VIDEO PRODUCTION PROCESS
The first step in any successful video production is to understand your goals. We’ll kick off your production by asking some questions to help us get familiar with your business, your style, your overall marketing approach, as well as your goals and vision for your video.
If you want to get a head start, here are a few things to think about in advance:
- Do you have a concept or script? It’s ok if you don’t, we can help, but if you do – please share it!
- What type of video(s) are you looking for? How many?
- What all will they be used for?
- Will you want original music composition or stock music?
- Do you have a location in mind?
- Do you have any links you can share to example videos that you like or think are close to what you’re looking for?
After we understand your project goals, we’ll provide an estimate for your project. Although we can give ballpark estimates beforehand, the actual cost to make a video is influenced by multiple factors, such as:
- Music rights and/or composition
- Location permits
- Studio fees
- Talent (actors) involved
- Specialty equipment and related permits, such as drones.
- Crew size necessary for the production
- Post-production editing
- Animation & special effects
- and more
Our estimates are completely transparent. We provide detailed information so you know exactly where your money is going and why!
In the film industry, pre-production means planning, which covers everything from script and shot list preparation to location scouting, talent scouting, auditions, crew coordination, shoot scheduling, equipment checks and acquisition, contracts, permits, and even wardrobe consideration.
Your level of involvement in this stage is up to you. We can work independently, or closely with you or your marketing team for script development, talent scouting, and location selection. Before we start filming, we’ll seek your final approval on all of the above!
Principal photography is the actual filming day(s) for your production. These days will be scheduled out in advance during pre-production, and you’ll know exactly what the plan is before we start. If you’re nearby and able to be on set, that’s great. If not, that’s fine too – our experienced Director and video production crew will take it from here!
Post-production includes everything that happens after filming is complete, but has a few stages of its own. First, we carefully organize and label all footage and audio files to prep for editing. Next, we review all of your footage and audio files and edit together a working file that includes all of the best takes. This file is called a rough-cut.
Rough-cuts are just that, very rough. Transitions between clips will be choppy, the audio will probably sound odd because it hasn’t yet been mixed, color tones will most likely be muted, and exposures might vary slightly between clips. Also, any animations or special effects won’t yet be added. All of the fine-tuning magic happens later, when the final cut is approved.
When your film is polished and finalized, we’ll send you a high-quality, full resolution file of your video!
SEATTLE VIDEO PRODUCTION
Leeway Films is a video production company in Seattle, WA. We specialize in authentic, emotion-driven content that empowers your brand and makes an impression on viewers. Call or email us to learn more: 206-659-5499, firstname.lastname@example.org